A new .travel on-line domain name will be available for the travel industry. This domain may give some users a sense of confidence; however, it is the internet and all should use due diligence when using. The following travel and tourism industries will be able to use the .travel domain. Pretty soon we will have on-line domain names for just about everything.
Airlines, theme parks, restaurants, tourism offices and others in travel and tourism are eligible for Web sites and e-mail addresses ending in “.travel.”
The new domain could give consumers confidence that they are dealing with a legitimate travel business or group, though the mantra of “buyer beware” applies: Operators of the domain won’t be performing any credit or criminal background checks or offering any guarantees.
There does seem to be some issues with the new .travel format as they are only allowing travel businesses to use the domain name and not the largest sector who search for travel on the internet, those that post their stories.
Those approved were allowed to register and use “.travel” names starting Monday.
Although Tralliance Corporation billed the domain as an on-line space for the global travel and tourism community, travel journalist and author Edward Hasbrouck criticized the rules, saying they exclude travelers at the expense of promoting travel businesses.
“The domain appears to exclude the participation of the largest class of people who use the Internet to travel — people who use the Internet to post their travel stories and photos and all sorts of things,” Hasbrouck said.
Approval is made on a case-by-case basis, he said.
So far, many of the eligible travel sectors are in transportation, including airlines, bus operators, cruise lines and passenger rail lines, a group that covers suburban commuter lines but not city subway systems. Also eligible are hotels, casinos, camp facilities, travel agents and providers of travel technologies.
To prevent overlap with “.aero,” an existing domain for the aviation industry, airports and aerospace companies don’t qualify — but airlines do.
(Full story)
Links:
Tralliance Corporation
OUR MISSION
Tralliance Corporation is the Registry for the .travel sponsored top level domain name (sTLD). The .travel sTLD is designed to serve the global travel and tourism community by developing products and services that promote the efficiencies and convenience of e-commerce for all bona fide travel companies and tourism organizations on the Internet.
The major aims of the .travel sTLD are improved Internet identity, creation of advanced distribution channels, and the establishment of an ever-stronger level of trust between the industry and its customers.
.travel will empower the broad spectrum of the travel industry – from the smallest to the largest players – to better promote their products and services within a universal framework on the Internet.
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